HOW TO BOOST UPSELLING AND CROSS SELLING?
HOW TO BOOST UPSELLING AND CROSS-SELLING?
WHAT IS UPSELLING?
Upselling is a sale strategy in which a sales agent opens up to the customer to buy more valuable expensive products .upgrade version of the products or add-ons to generate more sales revenue. This is a very effective sales technique for call centers to boost their overall sales and revenue. For example, if a customer wants to buy an Apple phone version 2011, a sales agent recommends and convinces him of an upgraded, expensive version 2013.
WHAT IS CROSS-SELLING?
Cross-Selling is a sales technique where a sales agent try to sale relevent and extra product to the customer’s demanded product. This process also helps call centers to generate more revenue. For example if a customer wants to buy a camera the sales agent can recommend memory card along with camera to that customer. So this way sales agents can add more sales revenue to the call centers.
BEST PTRACTICES TO INCREASE UPSELLING AND CROSS SELLING
Here are some of the best practices to boot upselling and cross-selling in any business environment especially in call center industry. These strategies and communication tools helps to generate more sales revenue.
- Customers Needs Identification
- Creative Bundling Techniques
- Customers Segmentation
- Premium Products Suggessions
- Must Recommend Complementary Products
- Initiate Promotional and Discounts Programs
- Use Intelligent Sales Tracking and Follo-Up Applicatios
- Switch to AI and Business Automations
Cybells Tips: Revenue maximization is the core objective for every business alongwith customers services excellence. Cybells intelligent dialer software integrated with CRM is the right model to digitlize your call center and deply business automation. The advanced technology equipped business have must better and fast growth over traditional business models.
Key Words: Upselling,Cross-Selling,Sales Leads,Call Center Sales,More Revenue